You Can Now Search by Image and Text with Google Multisearch

Share :

Google Lens Features - Multisearch

With Google Lens, Google has introduced a new type of image search called “multisearch”. Multisearch allows searchers to search for an image and use a text query about it to refine this image search. And just to be clear, Google says this is done with AI but Google isn’t using MUM for this feature at this time.

You can open the Google Search app on iOS and Android, take a photo with the Google Lens button or upload a photo or screenshot from your photo library and then swipe up to add text.

Google explains open up the Google app on Android or iOS, tap the Lens camera icon and either search one of your screenshots or snap a photo of the world around you, like the stylish wallpaper pattern at your local coffee shop. Then, swipe up and tap the “+ Add to your search” button to add text.

Here are two images showing the flow in a static format:

google-multisearch-search-by-image-text-heels

google-multisearch-search-by-image-text-dress

Here are some questions Google multisearch can answer:

  1. Screenshot a stylish orange dress and add the query “green” to find it in another colour
  2. Take a photo of your dining set and add the query “coffee table” to find a suitable one
  3. Take a picture of your rosemary and add the query “care instructions”

It should be noted! However, that this would only work in the US English Google search app, and Google said it would focus on shopping/clothing search.

And yes, this is a feature Google demoed at the Search On event last year.


To find out how we can help you with your Website + Marketing, using our unique location marketing platform called Top4, get in touch today at www.top4marketing.com

Top4 - The All in one platfrorm for your loal marketing needs

Looking to build customer loyalty through social media? Don’t forget to add your business to Top4.global

List your business, create your own digital store to sell goods and services, and share posts on social media. Promote your business on Google instantly! Should you need help with local digital marketing then view our new Google Marketing Platform and services Top4 Marketing

Get Found On Google Promote Your Website, Reach local customers today!

Our Digital Marketing Agency Services Across All Industries Include Search Engine Optimisation (SEO), Google Marketing, Website Design, Corporate Web Development,  and local location-based marketing using our own Google Marketing Platform!

Engage A Social Media Agency For Only 1/3 The Cost Of Employing A Social Media Manager…LET’S TALK!

Comments are closed.

Top4 - Made in Australia with Love
\